Monday, June 29, 2009

Cannes: ToI Chennai bags double honours in Film Lions

The Times Of India’s ‘A Day in the life of Chennai’ campaign has bagged two Gold Lions at the International Advertising Festival at Cannes this year. With two more metals in its kitty, India’s tally at Cannes has gone up to 25 in 2009 from the 23 that it had grabbed last year. Also, with the win, JWT India has managed to end its 2009 Cannes season with three Gold Lions in its pocket. According to the jury members, the Nakka Mukka campaign was a perfect mix of social life with politics with a further tinge of ‘amazing music’ added to it. Meanwhile, Barack Obama’s election campaign “Obama for America” won two Grand Prix awards – one Titanium and one Integrated. The Grand Prix for Film went to an interactive video by Tribal DDB Amsterdam for Dutch electronics giant Philips and its new $3,999 home-cinema TV.


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