Saturday, February 12, 2011

Yuvan Concert, 12-02-2011, Part 2

Yuvan Concert, 12-02-2011, Part 2

Yuvan Concert video
February 12, 2011









Yuvan Concert, 12-02-2011, Part 1

Yuvan Concert, 12-02-2011, Part 1

Yuvan Concert video
February 12, 2011









Yuvan Concert, 11-02-2011, Part 2

Yuvan Concert, 11-02-2011, Part 2

Yuvan Concert video
February 11, 2011











Yuvan Concert, 11-02-2011, Part 1

Yuvan Concert, 11-02-2011

Yuvan Concert video
February 11, 2011











Wednesday, February 9, 2011

New season of Suvai Thedi

This year’s biggest culinary trend on cruise lines is not about what we are eating, but where we are eating.  Vijay TV launches an all new season of SUVAI THEDI that brings in intrinsic flavors of foods that’s special in Karnataka, Chettinadu, Kongunadu and Kerala.

Recipes of varieties of spicy, mouth watering traditional foods and desserts are to feature on the show. The show explores many delicious cuisines of Karnataka like Akki Roti, Banana Bun, Akkipoondi and Erruli Sambar, Kachhya, Sirroti, Mathur Bada, Mangalore Rasam, Neer dosa, Gobbi Gassi, Karnataka Gotsu, Surakkai Cake, Semiya Cake, Caramel Custard, Thengai Vazhapazha Cake etc. It also gives the viewers an explanation and recipe of many other foods that’s popular in that locality.

In the lead, viewers get to know the most special food habits of Chettinad with unique recipes of Ragi Ennipu Roti, Kara Kuzhi Paniyaram, Chettinadu Poondu Kolambu, Pal Paniyaram, Karaikudi Avial, Chettinadu Kootu Kozhambu, Thiricha Pakarkai, Aindhu Arisi Paniyaram, Eriseri Kootu, Karaikudi Mallichoru, Cashew Casatta, Rice Casatta, Idly Sweet Fritters, Parangikai Pie and Falooda.

From the Kongunadu side viewers would be delighted to know the popular recipes of Vetti Muricha Kozhambu, Uppu Appam, Murungai Rasam, Arisiyum Paruppum, Mupparupu Urundai Kolambu, Raagi Vadai, Chocolate Pudding, Orange Cake and Orange sauce, Chocolate Soufflé (eggless), Lemon cheese cake and so on.

Eventually, the most delicious and traditional food habits of Kerala and its recipes of Godhumba Choru, Kaya Puzhugiyathu, Pazha Parotta, Nei Pathal, Kannu Pathiri, Rasavaangi, Ulli Theeyal, Elai Ada, Olan, Mulagooshyam, Apple Pudding Caramel Orange, Chocolate Donut, Sakkarai Donut, Annasi Pudding are to be featured in this new season of Suvai Thedi.

Anchor Swetha hosts the show along with popular chefs to find out the real taste of our own food and its culture. ‘Suvai Thedi’ brings in some mouthwatering and delectable delicacies across Tamilnadu and the neighboring states to the fore the intermingling of cultures across these places.

Viewers get to know the most special food habits of Karnataka, Chettinadu, Kongunadu and Kerala. Don’t miss to watch the new season of Suvai Thedi airing from 07 Feb 2011, Monday to Friday at 1730 hrs only on Vijay TV.

Surf Excel Little Big Film Makers from 13 Feb



Kids play; kids get dirty; there is a good deed somewhere in every act they do. Dirt and goodness go hand in hand in growing up. We believe that each kid has a story to tell; and Vijay TV gave an opportunity for little ones to tell their story and give a shot at becoming little film makers. Vijay TV proudly presents Surf Excel – Little Big Film Makers. The show is a platform to encourage kids, their story telling abilities and giving them an opportunity to direct their own film.

As part of the activity, a road show was conducted at over 100 schools across Chennai, Coimbatore and Trichy. Through which kids aged between 10 to 14 years had participated by writing a story that highlights “Dirt is good”.  Exciting and interesting stories which were loved by the judges were shortlisted.

Leading director AR Murugadoss along with actor Suhasini Maniratnam are part of the judging panel on this show.  The 16 shortlisted stories would then be narrated to these judges; who then shortlist the best 8 of them. The chosen kids would be put under the guidance of well established ad film makers who would help them in the production of their films. The chosen kids and the entire production of these short films including pre/post, scripting, shooting etc., would be a part of this reality show “Surf Excel Little Big Filmmakers that launches on 13 Feb 2011, airing every Sunday at 10 am. Every week the viewers get a sneak peek into these short films being made by these little film makers. Don’t miss it.!

Watch Inidhu Inidhu on Valentine's eve on TV

Prakash Raj's home production venture Inidhu Inidhu will be premiered on Vijay TV. The channel is airing the movie on February 13, a day before the Valentine's Day, at 11 AM. Inidhu Inidhu is a remake of Telugu blockbuster Happy Days, which was directed by Sekhar Kammula. The Tamil version of the film was directed by KV Guhan, which featured Narayan, Arun Iswaran, Vimal, Sonia Deepti, Benaas and others. Inidhu Inidhu had received mixed response from the critics but had got positive feedback from the audience after the release. Especially, it had attracted the urban youths and the family audiences.

Vijay TV arms itself with new marketing plans & shows

Vijay TV, the Tamil GEC from Star Network’s stable, is on a roll with new initiatives in terms of marketing plans and new shows in store for its viewers. R Balachandran, Senior Vice President, Vijay Television Pvt Ltd, shares the channel’s future plans and more with exchange4media. Talking about the focus areas for Vijay TV in the next few months, Balachandran said, “Vijay TV would focus on the prime time band with specific focus on fiction in the next few months. With the Cricket World Cup and the Indian Premier League (IPL) round the corner, afternoons are a good time band to focus on as well.”

He added, “We have our successful fiction, ‘Kanaa Kaanum Kaalangal’, launching in its new avatar, which is the story about college life. We are also launching a new fiction series based out of Chettinad. The fiction brings out the culture of this traditional land in a beautifully woven story. On the non-fiction front, ‘Home Sweet Home’ would see middle class families perform interesting tasks to win a house for themselves.” On the trends shaping up in this genre, he said, “The fiction in this market has always remained conservative and regressive. The game changer is the position that we would want to assume, and the ideas that we have churned out for the coming months would definitely be the first step towards that direction.”

The channel is also on a high after winning accolades at the recently held awards by the Vikatan Group. “It warms our hearts as these awards remind us that perception of the channel and the receptiveness of good programming still exists beyond the realm of TRPs,” said Balachandran. The company has drawn extensive on-ground and interactive plans aimed at helping them understand their consumers and non-consumers better. K.Sriram, General Manager, said, "These are really exciting times for the channel as we step into our next fiscal. Vijay TV has always been a trendsetter and we would continue this trait of ours Into the next year as well. We are equally excited about our big ticket events Vijay Awards and Vijay Music Awards which are going to come up in the next few months."

Vijay TV to air 2nd season of cookery show ‘Suvai Thedi’

    
Vijay TV will start airing the second season of its daily cookery show Suvai Thedi (In search of good taste) on February 7 at the 5.30 pm slot. This season of Suvai Thedi is to be hosted by Swetha along with popular chefs to find out the real taste of food and its culture. The show, aired Monday to Friday, aims to explore intrinsic flavours of food that’s special in Karnataka, Chettinadu, Kongunadu and Kerala. ”Suvai Thedi brings in some mouthwatering and delectable delicacies across Tamilnadu and the neighboring states to the fore the intermingling of cultures across these places.,” claims a Vijay TV release.
   
While Swetha is a newcomer to television, the previous season of the Suvai Thedi which ran over 80 episodes, had been hosted by popular television anchors Ananthakannan and Nish.
 
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