What you dont know about Vijay Awards...

Univercell Vijay Awards, Vijay TV’s biggest attraction is back again this year! The annual film awards show for Tamil Cinema conducted in 2006, 2007 and 2008 by Vijay TV was a phenomenal success and witnessed an array of celebrities, film technicians and movie buffs. The event received an overwhelming response as it was the common man who voted for his favorite film categories.
Vijay TV is proud to be back with the fourth consecutive edition of Univercell Vijay Awards powered by Rin this time even grand than its last three years; an event to recognize the excellence of professionals in the Tamil film industry, for movies released in the year 2009.

The flag off of the Rasigan Express – this time a publicity bus created for the Vijay Awards was held at Chennai Citi Centre on Friday, April 23. Honorable Minister Mr. Parithi Ellamvazhuthi (Information Minister of Tamil Nadu) inaugurated the flag off ceremony and special invitees Mr. Ramanarayanan (President of the Tamil Film Producers’ Council), Mr. V.C.Guganathan (President of the Film Employee’s Federation of South India), Mr. Udhyanidhi Stalin (Red Giant Movies), Mr. D. Sathish Babu (Founder – UniverCell) were also present.

The Rasigan Express Bus would be traveling to Chengalpet (April 24), Pondicherry (April 25), Cuddalore / Chidambaram (April 26), Tanjore (April 27), Tiruchi (April 28), Madurai (April 29 & 30), Tirunelvelli (May 1), Coimbatore (May 2), Erode / Tirupur (May 3), Salem (May 4), Karur (May 5), Vellore (May 6) and Kancheepuram (May 7).

The Vijay Awards Rasigan Express Bus would be a platform for the public to file their nominees in the five Favorite categories. The highlight of this year’s Vijay Awards Rasigan Express is the customized Bus that would bear all the award winners photographs over the last three years. The Bus would also have a plasma TV with videos of the celebrities who ever has graced the awards ceremony.
Of the 131 films released in the year 2009, winners would be declared for 32 Categories. The categories open for Public Voting would be five FAVORITE awards – Hero, Heroine, Director Film and Song.

The Jury members for the Fourth Annual Vijay Awards comprises of the Popular Writer/Director/Producer Yugi Sethu, Film Critic/Cartoonist Madan, Actress Radhika Sarathkumar, Director A. R. Murugadoss and Cinematographer Ravi. K. Chandran.

Best Film, Best Actor Male/Female, Best Supporting Actor Male/Female, Best Comedian, Best Villian, Best Playback Singer Male/Female, Best Debut Actor Male/Female, Best Choreographer, Best Film Editor, Best Lyricist, Best Art Director, Best Dress Designer, Best Dialogue Writer are few of the awards that would be selected by the Jury members.

Also the Chevalior Sivaji Ganesan award for the Excellence in Tamil Cinema presented every year by the family members of the veteran actor Sivaji Ganesan would also be given away this year. Along with these awards, Entertainer of the year, best Crew, Best find of the Year awards would also be given away.

With UniverCell as the title sponsor, the show is powered by Rin. The Chennai Silks, G7 Mobile, ARS Power TMT bars, Tamil Matrimony, TTK Prestige, Soupy Noodles, Tion, Fa Deo, Suryadev, Chinni’s Pickle, Mega Mart and Volini are the Associate Sponsors. The media partners for Vijay Awards are The Hindu and Kumudam. Accord Metropolitan Hotel, Parveen Travels and DOOHM have tied up as Hospitality, Logistics and Outdoor media partners respectively.

The initial episodes of Univercell Vijay Awards powered by Rin will begin to air from May on Vijay TV. Keep yourself updated on the journey of the Univercell Vijay Awards Rasigan Express, as the countdown begins to the biggest star-studded awards ceremony to honor the Tamil film industry.