Monday, December 7, 2009

Entertainment, Media to touch Rs93k cr by 2013

The Indian entertainment and media industry is likely to grow at a rate of over 11 per cent and reach Rs 93,200 crore by 2013, a joint study by Assocham and PwC said in New Delhi. The current size of the domestic entertainment and media industry is estimated at Rs 60,000 crore. According to the study, the television industry is projected to be the major contributor to overall industry revenue pie.

"Indian entertainment and media industry is estimated to grow at compounded annual growth rate (CAGR) of over 11 per cent and reach Rs 932 billion (Rs 93,200 crore) by 2013 because of its prospects arising out of growing demand factor for entertainment from large section of people," it said. On the growth of film industry, it said the segment may grow at about 12 per cent over the next four years and would touch Rs 18,500 crore from the present Rs 11,500 crore. The study also said print media industry is projected to grow by 5.6 per cent by 2013 and touch Rs 21,300 crore from the current level of Rs 16,500 crore. "The relative shares of newspaper publishing and magazine publishing are not expected to change significantly and are expected to remain the same at around 87 per cent in favour of newspaper publishing," it added.

- Economic times

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